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Privacy policy

Prepared on October 25, 2023

Register name:

Mad Devil Ltd's customer and marketing register

Registrar:

Mad Devil Ltd Haavistontie 5

61850 Kauhajoki

Business ID: 2800133-9

If you have any questions about data processing and data protection, you can contact our customer service: info(at)maddeviI.fi

Contact person for registry matters:

Juha-Matti Rankaviita 

Haavistontie 5

61850 Kauhajoki

0400 504 799

juha-matti(at)maddeviI.fi

This privacy policy explains how we process personal data belonging to our customer and marketing register.

You have the right to data protection. We only process personal data on the basis of lawful processing grounds and in a transparent manner. We comply with the provisions and principles of the General Data Protection Regulation (GDPR) of the European Union.

Legal basis and purpose of processing personal data

The purpose of the customer register is to maintain the company's customer register, manage, archive, and process customer orders, as well as manage customer relationships. We process personal data for contracts, service provision, marketing, and customer relationship management. The processing of personal data may be based on an individual's consent, contract, or other relevant connection.

Data may be used to develop the company's operations and for statistical purposes. Personal data is processed within the limits and requirements of personal data law. The company may use partners or subcontractors to maintain customer and service relationships, which may involve transferring parts of the registry data to a partner or subcontractor.

Data in the marketing register is processed based on legitimate interests. The company's legitimate interest is targeted electronic B2B direct marketing of products and services related to the recipient's area of responsibility in their company. The data subject can object to the processing of their data at any time.

Data is also processed with consent, for example, when a person subscribes to our newsletter. Data is processed for the duration of the consent. Newsletter subscribers can withdraw their consent at any time, either through the link provided with marketing messages or by contacting us in any other way.

Recipients and recipient groups

Personal data can only be accessed by individuals who, due to their work or duties, have a legitimate reason to access the data. We may transfer your personal data to third parties as part of our regular business operations. Your personal data may be transferred, in part, to partners, subcontractors, data storage and communication service providers, accounting and auditing service providers, transportation entities, and authorities, among others.

Registry data content

The customer register includes the following information:

• First and last name of the person

• Customer number

• The organization represented and its business ID

• Email address

• Postal address

• Phone number

• Information about previous orders

• Billing and collection matters

• Contacts

• Any other information necessary for the purpose of the register

The marketing register includes the following information:

• Email address

• Additionally, we may have other personal information of newsletter subscribers and marketing communication recipients, such as:

• Address

• Phone number

• Company information

• Job title

• Any other information provided by the subscriber or recipient

• Information about permissions, consents, or refusals

Regular data sources

We obtain most of the personal data in our customer register directly from our customers and individuals interested in our services. We also collect information from authorities and public sources, such as business registers. We collect your personal data using cookies as well.

Data to be stored in the customer register is obtained from customers via email, phone, messages sent via our website's forms, social media services, contracts, customer meetings, and other situations where customers provide their information. Information about contacts for companies and other organizations may also be collected from public sources such as websites, directory services, and other companies. Data in the marketing register is collected from the data subject themselves, for example, through conversations, online forms, or email, during newsletter subscriptions, or from public sources. Public sources include websites of companies and business directories. Data may also be collected from the data subject's recommender and/or recruitment consultant. The controller may collect personal data with the data subject's consent from other sources.

Retention period for personal data

We retain personal data in the registers for as long as it is necessary based on contracts, service provision, billing, marketing, or the Accounting Act. The retention period for your personal data depends on the purpose for which it is processed. Our customer register consists of both business and private customers. The data of our business customers is related to their company, so they are not classified as personal data. In many cases, business customer data is associated with natural persons who are contact persons. Contact persons' information can be deleted from the register upon request, if there is no basis for retaining the information. We retain personal data in the marketing register only as long as it is necessary for the purposes defined above and in accordance with the applicable legislation. We retain the necessary personal data until you inform us that you no longer wish to receive marketing communications. Unsubscribing from the newsletter ends marketing communications, but the email address is stored so that the marketing ban can be accurately directed to the correct email address in the future. If the recipient requests the removal of their email address entirely, the marketing ban cannot be applied to that address in the future.

Transfer of data outside the EU or EEA

Personal data is not transferred outside the European Union unless it is necessary for the technical implementation of the company or its partner. To provide our services, personal data, such as names and contact details, may be transferred outside the EU to services located in the United States, such as Microsoft and Google. Some of the cookies we use are third-party cookies.

Third parties include advertising technology providers and social media services. When using these services, data may be transferred outside the EU or EEA, including the United States, where it may also be stored. Protection of personal data

We exercise care in all our operations and strive to ensure data protection and information security. Registry data is confidential, and access is only granted to individuals whose tasks require processing the data. The data is stored in databases protected by necessary means, including passwords.

Cookies

We (Mad Devil Ltd) use cookies on our website (www.maddeviI.fi).

This site uses cookies for traffic analysis and ad measurement. A cookie is a small text file that is stored in a user's browser and stores information about visits to our site. Various cookies are used on our site, and some require consent through a cookie banner when you first visit the site. You can change your cookie settings at any time. Some of the cookies we use are set by third-party services appearing on our site. You can change or withdraw your consent through the cookie notification on our site.

Disabling the use of cookies may affect the functionality of the site.

Cookies we use:

Google Analytics

These cookies collect information about how visitors use our website. This information helps us create reports and improve our website. Cookies collect anonymous information about website traffic, such as the number of visitors to the site, the devices used to access the site, the web address from which visitors have come to the site, and the specific page on which visitors have landed. The data created by the cookies is usually sent to Google's servers in the United States, where it is also stored. In addition, the site uses demographic and interest data collection with Google Analytics, which stores information about users, such as age, gender, and users' interests. You can change the settings for collecting this data on your own Google account.

We use the shortened IP address feature (IP Anonymization Feature) with Google Analytics. Two segments of the IP addresses are removed, and location information is only viewed in a general way. You can prevent cookies from being stored by changing your web browser settings. In addition, you can prevent Google from storing information about website usage created by cookies (including your IP address) and processing this information by downloading and installing a browser add-on.

Google Ads

Google Ads uses cookies to improve advertising by displaying ads that users might be interested in. Cookies help us collect statistics on the effectiveness of different ads. This product collects and uses information through cookies. This information can be used for displaying personalized ads. You can change the settings for collecting this information on your Google account.

Some of the cookies we use are third-party cookies. Third parties include advertising technology providers and social media services. When using these services, data may be transferred outside the EU or EEA, including the United States, where it may also be stored. Our site may also contain links to other sites, but we are not responsible for the privacy practices or content of these external sites. We recommend reviewing the privacy terms of each site.

Automatic processing and profiling

We do not make decisions based on automated decision-making. We do not carry out profiling based on personal data.

Data subject rights

The right to access and receive information

Upon request, we will provide you with all the personal data we have about you in our customer register. We will provide the information to you in a structured, commonly used, and machine-readable format. You can check your data for free once a year.

Correction Rights

If your information changes, you have the right to request corrections or updates. When making a correction request, please mention your previous information and the extent to which it has changed. You can find the contact information for correction requests at the end of this notice.

Right to Restrict and Object to the Processing of Personal Data

You have the right to withdraw any previous consent you have given for the processing of your data. You can limit the processing of your personal data if there is a legal basis for it (for example, if the information is inaccurate). Data subjects have the right to object to the processing and disclosure of their data for direct marketing, distance selling, and market and opinion research purposes by contacting the company via email. You have the right to prohibit us from using your personal data for direct marketing at any time by using the opt-out option provided with marketing and newsletter messages or by informing the data controller.

Right to Object to Automated Individual Decisions (Including Profiling)

You have the right not to be the subject of a decision based solely on automated processing, including profiling, that has legal effects on you or significantly affects you in a similar way.

Right to Data Portability and Erasure

If you have provided your data yourself, and the processing of your personal data by us is based on your consent, you have the right to request the transfer of your data to another service provider. Similarly, in certain situations, you have the right to request the deletion of all your data from our register.

Right to Lodge a Complaint

You have the right to lodge a complaint with the supervisory authority if you believe that the processing of your personal data is in violation of applicable legislation. The national supervisory authority for personal data matters is the Data Protection Ombudsman, which operates under the Ministry of Justice.

How to Exercise Your Rights?

Please contact our registry representative via email:

Info(at)maddevil.fi

Amendment of the Privacy Policy

We continually develop our business, and therefore, we reserve the right to amend or update this privacy policy. Changes may also be based on changes in legislation. We recommend regularly reviewing the content of the privacy policy. The last modification date can be found at the top of the privacy policy.

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